Job Opportunities

Marketing/Sales & Communications Officer

Howth Yacht Club is a prestigious sailing club located in North Dublin, with a rich history spanning over 125 years. We have a 250-berth marina and a distinctive Clubhouse offering year round sailing and social activities in an enviable coastal location. HYC is dedicated to promoting sailing, fostering a vibrant community, and providing exceptional experiences on the water.

We are seeking a dynamic and passionate Marketing, Sales & Communications Officer to join our team. The ideal candidate will be responsible for developing and executing marketing initiatives to drive membership growth, increase engagement, and promote our club's offerings. Key responsibilities include marketing sailing events planning and executing a communication strategy to engage and attract members through social media channels and online.

Key Responsibilities:

  • Marketing Campaigns: Create and execute marketing campaigns across various channels (online, offline, social media, etc.) to promote Club events, courses, hospitality and membership benefits.
  • Content Creation and Upload: Produce engaging and consistent content, including but not limited to blog posts, social media updates, newsletters, and promotional materials.
  • Sales Strategy: Develop and implement sales plans to attract new members, retain existing members, and increase revenue streams.
  • Partnerships and Sponsorships: Identify and forge partnerships with relevant businesses, sponsors, and organisations to enhance Club visibility and offerings.
  • Event Coordination: Collaborate with the events team to plan and execute sailing events, open days, and promotional activities.
  • Market Research: Conduct market research and competitor analysis to identify trends, opportunities, and areas for improvement.
  • Reporting: Prepare regular reports on marketing performance, providing insights and recommendations for optimization, track and reporting on leads, memberships, and engagement levels.

Requirements:

  • Excellent communication and relationship building skills.
  • Completed professional course or education in digital marketing field.
  • Proven working experience in digital marketing with skills to build content strategy and ability to engage a social media audience.
  • Ability to produce graphics using tools like Adobe Creative Suite and Canva.
  • Solid knowledge of website and marketing analytic tools. Experience using HTML and Wordpress.
  • Good planning and organising skills to maximise on build up to events with ability to meet deadlines in a busy and dynamic Club environment.
  • Passion for the sea or sailing is a plus but not essential!

Benefits:

  • Competitive salary based on experience
  • Coastal location, easily accessible by DART or bus
  • Access to Club facilities and sailing activities
  • A collaborative and supportive work environment within a vibrant sailing community.

Please submit your CV and a covering letter to [email protected] before Friday, 22nd November 2024.

 

Marketing, Sales and Communications Officer at Howth Yacht Club